Hi! I have been designing websites for over 15 years... both web-based and native mobile apps. I have experience in UX, UI/visual design, typography, layout, responsive design, Android and iOS, front-end coding, branding, agile, metrics-driven design, user testing, market research, print design, copywriting, and product concept development. I also managed to write a book, do some art, and co-found a social network for artists.
I design applications that are intuitive and simple, for laptop, tablet or phone. I start with exploratory research, and continue until I fully understand the people who will be using the app, the problem that is being solved, and the content that is being delivered. This guides both the design and the information architecture of the app, from sketching and brainstorming, to finally deliver high fidelity prototypes. I then work with coders to see that the designs are executed as intended. In an agile process, my workflow is focused on evolutionary design principles, MVP deliverables, user testing, and metrics based decision-making. My goal is always to produce apps that are easy to use, with an aesthetically pleasing, simple and clear UI, and ultimately a user experience that is satisfying and enjoyable.
Photoshop is still (after 15 years) the go-to application I use for design. After blocking out the basic structure of the design with sketches, I usually skip wire-framing and just go straight to roughing out the design in Photoshop. I find it simpler to work this way, and I have never believed in the hard-line separation that exists between UX and UI designers. To me, visual design is as important to the user experience as other UX factors. My design process now includes some in-browser design, and working directly with the code base to tweak the final designs. Then sometimes, I take screenshots which end up back in Photoshop, and the cycle continues.
We no longer design just for desktop computers (obviously). We now design "responsive" and adaptive products that are intended to work on any device—phones, tablets, whatever. This is one challenge, and in native mobile design, device fragmentation is another. This means that we must change the way we think about design as a process. Our designs have to be flexible, and we have to accept that they will look different on different devices, at different resolutions, and in different settings. Design is more strategic now. In an agile, fast-paced, real-world environment, I have found that I sometimes am designing a constantly moving target. We are constantly iterating, testing and experimenting. The designer, ultimately, advocates on behalf of the people using the product. Ultimately, I want to design products that make the world a better place for people.
robhouse54 at gmail.com
617 . 840 . five seven two nine